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| 电子书 | 商务英语文体分类阅读 |
| 分类 | 电子书下载 |
| 作者 | 苏根英,田建平 |
| 出版社 | 南开大学出版社 |
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| 介绍 |
内容推荐 全书共10个模块；每个模块含三篇文章：第一篇为该体裁的一般介绍，旨在对该体裁有初步和宏观的了解，第二及第三篇是体裁范例文章选读；每个模块均补充“商务语言知识”或“快速阅读技巧”；课后练习包括3种不同形式的术语练习、阅读理解练习，另有商务案例写作练习。写作练习部分介绍相关商业道德规范及职场操行例解，是思政内容融入专业教学的有益尝试。 目录 Module One Business Letters: Sales Emails and Follow-up Emails
Part One Get Yourself Prepared: the Basics Part Two Sample Sales Emails Part Three Sample Follow-up Emails Part Four Language Information Part Five Business Case Module Two Business Letters: Bidding Letters (Invitation, Proposal, Rejection) Part One Get Yourself Prepared: the Basics Part Two Sample Invitation, Letter of Intent & Proposal Part Three Sample Rejection Letters Part Four Fast Reading Skill Part Five Business Case Module Three Memos Part One Get Yourself Prepared: the Basics Part Two Sample Business Memos 1 Part Three Sample Business Memos 2 Part Four Fast Reading Skill Part Five Business Case Module Four Executive Summaries Part One Get Yourself Prepared: the Basics Part Two Sample Executive Summaries 1 Part Three Sample Executive Summaries 2 Part Four Language Information Part Five Business Case Module Five Business Reports Part One Get Yourself Prepared: the Basics Part Two Sample Business Reports 1 Part Three Sample Business Reports 2 Part Four Language Information Part Five Business Case Module Six Business Proposals Part One Get Yourself Prepared: the Basics Part Two A Sample Bid Proposal Part Three Sample Business Proposals Part Four Language Information Part Five Business Case Module Seven Business Contracts Part One Get Yourself Prepared: the Basics Part Two Sample Business Contracts 1 Part Three Sample Business Contracts 2 Part Four Fast Reading Skill Part Five Business Case Module Eight Advertisements Part One Get Yourself Prepared: the Basics Part Two Sample Advertisements 1 Part Three Sample Advertisements 2 Part Four Language Information Part Five Business Case Module Nine Letters to Shareholders Part One Get Yourself Prepared: the Basics Part Two Sample Letters to Shareholders 1 Part Three Sample Letters to Shareholders 2 Part Four Language Information Part Five Business Case Module Ten Business News Part One Get Yourself Prepared: the Basics Part Two Sample Business News 1 Part Three Sample Business News 2 Part Four Fast Reading Skills Part Five Business Case |
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