本书的读者对象为对外经贸专业的学生、从事对外经贸工作的人员、就职于涉外企业的员工等。从本书中他们可以学到如何用英语主持会谈、创造气氛、磋商讨论、发表意见、说服对方、反驳对手、达成协议，以及不同商业谈判场合的各种习惯表达和专用术语等。

PART 1 Dialogues of Negotiation

 1. Preliminary Discussions on Setting Up Joint Ventures in China

 2. Discussions on Promoting Chinese Goods in the United States

 3. Discussions on Staging an International Trade Fair in Beijing

 4. Negotiating a Raise

 5. Negotiating a Promotion

 6. Negotiating the Terms of Employment

 7. Negotiating a Job Offer on the Phone -- Following Up on an Interview

 8. Striking a Bargain

 9. Negotiating a Sales Deal

 10. Negotiating Prices

 11. Negotiating a Sales Contract

 12. Negotiating a Sole Distributorship Agreement

 13. Negotiating a Sole Agency Agreement

 14. Negotiating a Bid

 15. Negotiating a Purchase Deal

 16. Negotiating an Exclusivity Clause

 17. Negotiating a Takeover Bid

 18. Bargaining over Industrial Relations

 19. Negotiating an Oil Transaction

 20. Negotiating a Deal for Land Use

 21. Negotiating a Bank Loan

 22. Negotiating a Transport Agreement

 23. On Bilateral Economic and Business Cooperation

PART 2 Business Customs of Various Countries

 1. Argentina

 2. Australia

 3. Belgium

 4. Brazil

 5. Canada

 6. Chile

 7. Colombia

 8. Denmark

 9. Egypt

 10. England

 11. France

 12. Germany

 13. India

 14. Indonesia

 15. Ireland

 16. Israel

 17. Italy

 18. Japan

 19. Korea

 20. Malaysia

 21. Mexico

 22. The Netherlands

 23. Peru

 24. The Philippines

 25. Russia

 26. Saudi Arabia

 27. Scotland

 28. Singapore

 29. Spain

 30. Switzerland

 31. Turkey

 32. The United States

 33. Venezuela